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How could Digital India be an aid to Digital Marketing

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Digital India Campaign, started by Prime Minister Narendra Modi on 1 st July, 2015 was one of the initiatives under taken to globally place India as a super power nation. Digital India Campaign started with an aim to push technology to all citizens and empower them by providing technology to Health, Education, Labor, Employment and Commerce Industries alike.  The main objective of starting the Digital India Campaign has been to develop a participative, transparent and responsive government, for which Prime Minister along with Mukesh Ambani, Managing Director of Reliance Industries Limited, Cyrus Mistry, Chairman of Tata Group and Azim Premji, Chairman of Wipro joined hands in helping Government empower citizens with Internet and lead India to Digital Pinnacle. The vision behind starting the Digital India Campaign has been:  a.     Digital Infrastructure to all citizens b.    Digital Empowerment of all citizens c.     Governance and Services on demand   Under D
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5 Reasons you should opt for Digital Marketing Click, Click, Click… How often does a person repeat this activity? Countless. Every click symbolizes a successful Digital Marketing plan been implemented, A digital marketing plan aims at providing a personalized message in the form of audio, video and texts to a targeted set of users/ potential customers, with the gradual boom in technology and internet, the world has seen a paradigm shifting from traditional marketing to digital marketing. So, why should you opt for Digital marketing for your business? ·       India is the Largest in Data Consumption Report on Data consumed by each Country. Source:   Minniwatts Marketing Group India is the second largest country in the world to have 46 crores people using internet regularly, i.e. about 30% of its population is using Internet, surpassing US and Japan. ·       Time spent on Social Media in a day The amount of time spent on Social Media. Source:  Times of India