Posts

Showing posts from February, 2019

Slowly, slowly you'll fall in love with Slowly

Image
Hello. Welcome Readers, to our new segment: TechUntold.  Quite often our eyes give interesting and fun things a miss.  Our team at Bombsquad, strives to open a new spectrum to your vision through our weekly segment, TechUntold. With TechUntold we bring to you the best of ApplicationStore, unknown and new to conjure your time and imaginations.  To all old mongering souls, who consider words as a powerful medium of expressing emotions. We bring to you- Slowly.  Source: Bombsquad Creative A n app developed by Slowly Communication Limited: Slowly brings to you the charm of writing a letter to an anonymous person whom you are introduced  to by the platform (Slowly). Slowly aspires to bring the experience of writing a letter to smartphones.  Slowly is continuously trying to break the rhetorical texting scenario, allowing every user to experience a true and complacent conversation with a person whose, physical attributes are anonymous.  Holistically, Slowly is cult

How today’s top brands gain a deeper understanding of the customer journey

Image
Source: Pexels Today, digital technology and mobile devices have put the consumer in control. The traditional, linear customer journey from awareness to purchase has been replaced with unique, unpredictable journey—where no two are exactly alike. Understanding how customers engage at each step along the way is a key priority for marketers and an opportunity to deliver improved customer experiences that drive better marketing results. In our new Analytics 360 Solution guide , we share how leading marketers are building their strategies around the customer, adopting technology to help teams better collaborate, and integrating their ads and analytics data. Put the customer at the centre Across our research, one thing became clear: Leading marketers are putting customers at the heart of their strategy. Interactive entertainment company Electronic Arts Inc. has organised their teams around the customer. Marketing, analytics, and publishing teams all start from a single s